The South Australian Tourism Commission (SATC) is committed to growing the state's tourism industry. The SATC works with industry to support tourism growth.

Tourism Plan

The South Australian Tourism Plan 2020 fits within the Australia-wide approach of Tourism 2020.


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Latest News

Adelaide City

Record-breaking trend for international visitors to SA continues

03 September 2014

Record numbers of international visitors continue to come to South Australia, with 386,000 visiting during the 12 months to June.

Adelaide to host CW2015

Young cricketers program to promote SA to India

21 August 2014

A new project that will give a group of young Indian cricketers the opportunity to experience the State’s world class cricket facilities as part of Adelaide’s 2015 Cricket World Cup program was yesterday launched in Delhi by Premier Jay Weatherill.


New social media resource for event organisers

08 August 2014

A social media toolkit and event marketing report for organisers of regional events has been developed as a result of a major study into the influence of events on regional tourism.

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